Project
Hitbox worked directly with Liquidplanner marketing and brand management to develop illustrations and layout for their new e-book, “How To Solve The Top 9 Project Management Challenges”.
Solutions
Of the range of options, we decided on a NASA mission patch theme: Serious, but still fun and exploratory, with all the benefits of a direct metaphor (project “launch”). It would work beautifully within Liquidplanner brand colors. And it was flexible: It would make sense as a standalone illustration or as a narrative, and was open to change.
Our personal passion for the topic made it a joy to research and engage.
Hitbox helped identify themes for each chapter, and designed each illustration to act as a page title. Each title provided context, assisted in reader wayfinding, and maintained visual continuity. They also acted as a Liquidplanner marketing tool: Instead of depicting a buffet of problems, we wanted to display a positive solution or environment for each challenge.